Welcome!

You will be redirected in 30 seconds or close now.

ColdFusion Authors: Yakov Fain, Jeremy Geelan, Maureen O'Gara, Nancy Y. Nee, Tad Anderson

Related Topics: Adobe Flex

Adobe Flex: Article

Macromedia Unveils Studio 8 Live on SYS-CON.TV

"A Huge Leap Forward," Says CEO Stephen Elop as Macromedia Unveils Studio 8

"Studio 8 is a huge leap forward," said Stephen Elop, Macromedia's chief executive officer, as Macromedia at 8:00AM EST today, August 8th, announced Macromedia Studio 8 suite for web designers, developers, video professionals, and graphic artists. Studio 8, which is expected to ship next month, enables the design, development, and maintainenance of interactive online experiences.

Combining the latest releases of award-winning Macromedia Dreamweaver, Macromedia Flash Professional, and Macromedia Fireworks, and key productivity tools Macromedia Contribute and Macromedia FlashPaper, Studio 8 offers developers and designers what Macromedia describes as "a new level of expressiveness, efficiency, and simplified workflow to create websites, interactive media, and mobile content."

"There are tremendous improvements to features and performance allowing designers and developers to build and deliver more expressive and compelling experiences for the web and devices in less time than ever before," Elop continued. "Our beta testers worldwide agree: this release will fundamentally change the way people think about the creation and delivery of digital content."

Studio 8 contains workflow enhancements, new products, and feature firsts and includes groundbreaking new video encoding tools, which give customers an easier method for creating and publishing high-quality interactive video for truly memorable online experiences.

The addition of Contribute and FlashPaper, says Macromedia, allows designers and developers a streamlined approach to maintaining web content, "making the upkeep of sites created with the suite even more cost effective."

See Macromedia's Jim Guerard, Jennifer Taylor, & Mike Downey Launching Studio 8 in an Exclusive Interview With MXDJ Editor-in-Chief Charles Brown (Live on SYS-CON.TV)

New CSS enhancements and visual authoring tools for XML add style and sophistication to websites and applications. New tools for authoring and testing mobile content give Studio 8 the market lead in helping businesses reach the widest audience possible across multiple platforms.

"Macromedia technology has helped us realize our main design goal for the Toyota Hybrid City site - to promote a better understanding of Toyota's hybrid technology among our customers," said Yoshitaka Hirano, Domestic Advertising & Marketing Div., Toyota Motor Corporation. "I expect the new expressive features of Studio 8, including advanced visual effects and video integration, will allow us to communicate Toyota's advanced technology via an unparalleled web experience which is both entertaining and educational."

The Studio 8 suite and its individual products are key application components of the Macromedia Flash Platform for delivering the most effective experiences for rich content, applications, and communications across browsers, operating systems, and devices.

Dreamweaver 8 is Macromedia's latest release of the industry-leading tool for designing and developing websites and applications. New Dreamweaver 8 features include expanded Cascading Style Sheet (CSS) layout visualization for easier design, drag-and-drop integration of XML data feeds, improved code hinting support for XML and XSLT, enhanced usability features such as zoom and code collapse to streamline the development process, and easier ways to incorporate Flash Video content onto websites.

Flash Professional 8 marks a significant release for Flash, the industry's most advanced authoring environment for creating interactive websites, digital experiences, and mobile content. Improved graphics performance, new graphic effects capabilities, new animation controls, script editor usability, Flash Video features, and workflow integration with leading video editing and encoding tools allow the creation of rich, immersive content for the web that was not possible before. Flash Professional 8 is the professional authoring environment for the Internet's most widely distributed rich client runtime, Flash Player.

Fireworks 8 offers many new and improved features. Graphic designers and web application developers can now create interactive CSS-style pop-up menus, experiment with more than 25 new blend modes, import new file formats, and experience improved roundtrip editing with Dreamweaver 8 and Flash Professional 8.

Studio 8 is rounded out by the addition of Contribute 3 and FlashPaper 2 to better fulfill the workflow needs of users. Contribute 3 lets web professionals modify or update content in a controlled, template-based workflow that improves efficiency while preserving website integrity. FlashPaper 2 extends the content creation process by converting any file type into web-ready PDF or SWF file formats.

As the backbone of the Flash Platform, Flash Player 8 is a major update to the ubiquitous runtime environment. Flash Player 8 includes a higher quality video codec, an advanced text-rendering engine, and an improved security model and privacy controls to offer unprecedented performance in a lightweight runtime player. Flash Player is currently installed on over 600 million desktops and mobile devices globally.

See Macromedia's Jim Guerard, Jennifer Taylor, & Mike Downey Launching Studio 8 in an Exclusive Interview With MXDJ Editor-in-Chief Charles Brown (Live on SYS-CON.TV)

"Designers, developers, video professionals, and graphic artists rely on specialized tools that help them express their creativity and work efficiently," said Tom Dwyer, research director, Yankee Group. "The well-integrated tools within Macromedia Studio 8 take advantage of industry-standard technologies, improve workflows, and go a long way toward helping media and web professionals remain productive, profitable, competitive, and successful."

Shortly after Macromedia Studio 8 ships, in September, localized versions in German, French, Japanese, Spanish, Italian, Korean, Traditional Chinese, and Simplified Chinese will become available.

Pricing is $999 for a full license (NA commercial) and $399 for an upgrade (NA commercial). Education, government, and volume pricing is available. To learn more about purchasing options, readers can visit http://www.macromedia.com/software/studio.

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

Comments (5) View Comments

Share your thoughts on this story.

Add your comment
You must be signed in to add a comment. Sign-in | Register

In accordance with our Comment Policy, we encourage comments that are on topic, relevant and to-the-point. We will remove comments that include profanity, personal attacks, racial slurs, threats of violence, or other inappropriate material that violates our Terms and Conditions, and will block users who make repeated violations. We ask all readers to expect diversity of opinion and to treat one another with dignity and respect.


Most Recent Comments
Editor 08/12/05 09:13:12 AM EDT

José, its Flsh video, since you can see the image you must have Flash loaded. Other than that you should not need to do anything else. Both vide and audio should play automatically in all browsers.

José Vitor Esselin 08/12/05 08:37:44 AM EDT

Hi people,
I can't hear the movies. Image is ok, but no sound...
Some information I think will be usefull:
Player version: 8,0,5,0 in FireFox (1.0.6) and 7,0,19,0 in IE (6.0.2900.2180.xpsp_sp2_gdr.050301-1519)
Thanks a lot and congratulations for your great job making information easy and open to everybody!

CodecBoy 08/08/05 07:56:29 AM EDT

Flash Pro looks to be the heart and soul of this release: clearly Flash is going to be a VERY big part of Adobe-Macromedia when the merger goes throguh.

MXDJ News Desk 08/08/05 04:19:03 AM EDT

Macromedia Unveils Studio 8 Live on SYS-CON.TV. Containing workflow enhancements, new products, and feature firsts, Macromedia today announced the Macromedia Studio 8 suite for web designers, developers, video professionals, and graphic artists. Studio 8 enables the design, development, and maintainenance of interactive online experiences. 'Studio 8 is a huge leap forward,' said Stephen Elop, Macromedia's chief executive officer.

Studio 8 News Desk 08/08/05 03:10:00 AM EDT

Macromedia Announces Studio 8 Live on SYS-CON.TV
Containing workflow enhancements, new products, and feature firsts, Macromedia today announced the Macromedia Studio 8 suite for web designers, developers, video professionals, and graphic artists. Studio 8 enables the design, development, and maintainenance of interactive online experiences. 'Studio 8 is a huge leap forward,' said Stephen Elop, Macromedia's chief executive officer.

@ThingsExpo Stories
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
SYS-CON Events has announced today that Roger Strukhoff has been named conference chair of Cloud Expo and @ThingsExpo 2016 Silicon Valley. The 19th Cloud Expo and 6th @ThingsExpo will take place on November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. "The Internet of Things brings trillions of dollars of opportunity to developers and enterprise IT, no matter how you measure it," stated Roger Strukhoff. "More importantly, it leverages the power of devices and the Interne...
Personalization has long been the holy grail of marketing. Simply stated, communicate the most relevant offer to the right person and you will increase sales. To achieve this, you must understand the individual. Consequently, digital marketers developed many ways to gather and leverage customer information to deliver targeted experiences. In his session at @ThingsExpo, Lou Casal, Founder and Principal Consultant at Practicala, discussed how the Internet of Things (IoT) has accelerated our abil...
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
If you had a chance to enter on the ground level of the largest e-commerce market in the world – would you? China is the world’s most populated country with the second largest economy and the world’s fastest growing market. It is estimated that by 2018 the Chinese market will be reaching over $30 billion in gaming revenue alone. Admittedly for a foreign company, doing business in China can be challenging. Often changing laws, administrative regulations and the often inscrutable Chinese Interne...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, provided tips on how to be successful in large scale machine learning...
Why do your mobile transformations need to happen today? Mobile is the strategy that enterprise transformation centers on to drive customer engagement. In his general session at @ThingsExpo, Roger Woods, Director, Mobile Product & Strategy – Adobe Marketing Cloud, covered key IoT and mobile trends that are forcing mobile transformation, key components of a solid mobile strategy and explored how brands are effectively driving mobile change throughout the enterprise.
In his session at @ThingsExpo, Kausik Sridharabalan, founder and CTO of Pulzze Systems, Inc., will focus on key challenges in building an Internet of Things solution infrastructure. He will shed light on efficient ways of defining interactions within IoT solutions, leading to cost and time reduction. He will also introduce ways to handle data and how one can develop IoT solutions that are lean, flexible and configurable, thus making IoT infrastructure agile and scalable.
Data is an unusual currency; it is not restricted by the same transactional limitations as money or people. In fact, the more that you leverage your data across multiple business use cases, the more valuable it becomes to the organization. And the same can be said about the organization’s analytics. In his session at 19th Cloud Expo, Bill Schmarzo, CTO for the Big Data Practice at EMC, will introduce a methodology for capturing, enriching and sharing data (and analytics) across the organizati...
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2016 Silicon Valley. The 6thInternet of @ThingsExpo will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Video experiences should be unique and exciting! But that doesn’t mean you need to patch all the pieces yourself. Users demand rich and engaging experiences and new ways to connect with you. But creating robust video applications at scale can be complicated, time-consuming and expensive. In his session at @ThingsExpo, Zohar Babin, Vice President of Platform, Ecosystem and Community at Kaltura, will discuss how VPaaS enables you to move fast, creating scalable video experiences that reach your...
SYS-CON Events announced today that SoftLayer, an IBM Company, has been named “Gold Sponsor” of SYS-CON's 18th Cloud Expo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. SoftLayer, an IBM Company, provides cloud infrastructure as a service from a growing number of data centers and network points of presence around the world. SoftLayer’s customers range from Web startups to global enterprises.
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
Businesses are struggling to manage the information flow and interactions between all of these new devices and things jumping on their network, and the apps and IT systems they control. The data businesses gather is only helpful if they can do something with it. In his session at @ThingsExpo, Chris Witeck, Principal Technology Strategist at Citrix, will discuss how different the impact of IoT will be for large businesses, expanding how IoT will allow large organizations to make their legacy ap...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
SYS-CON Events announced today the Enterprise IoT Bootcamp, being held November 1-2, 2016, in conjunction with 19th Cloud Expo | @ThingsExpo at the Santa Clara Convention Center in Santa Clara, CA. Combined with real-world scenarios and use cases, the Enterprise IoT Bootcamp is not just based on presentations but with hands-on demos and detailed walkthroughs. We will introduce you to a variety of real world use cases prototyped using Arduino, Raspberry Pi, BeagleBone, Spark, and Intel Edison. Y...